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Your right to privacy is very important to us. When you choose to provide us with information about yourself, we recognize that you trust us to act in a responsible manner. It is our belief that this information should only be used to help us provide you with better products and services.
  • Registration:
    Some basic personal information is required in order to register with EquityTrader:

    Name - Your first and last name help us to personalize your online experience. For example, the PORTFOLIO section may feature your first and/or last name. This information is only visible to you - EquityTrader will not disclose your first or last name to any person, or to any third party without your permission.

    Email Address - By providing your email address, you can receive important messages via your existing email account.  EquityTrader will not disclose your email address to any person, or to any third party without your permission.

  • Demographics:
    When you register, you are asked to give demographic information (like ZIP code, age, and gender). You are not required to provide this information. We ask you to tell us a little about yourself so we can better understand the types of people who register. That information can also be used to provide you with content that may be of interest to you, and to show you advertisements that are relevant to your demographic information. Similar to television, radio, and magazines, EquityTrader relies primarily on revenue from advertising to subsidize the cost of providing you with free services. To help enhance the relevance and effectiveness of ads, EquityTrader provides advertisers demographic information on an aggregate basis (not linked to your personal name or email address). For example, EquityTrader may report to advertisers that "45% of users are female and the average age is 28."
  • Ordering forms:
    Our sites use order forms for customers to request information, products, and services. We collect your contact information (such as your e-mail address) and financial information (such as account or credit card numbers). Contact information from the order form is used to send orders and information about our company to our customers. Your contact information also lets us get in touch with you when necessary. We use financial information to bill you for products and services that you have purchased.
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    EquityTrader hosts message boards, and chat services for both public and private forums. Please remember that any information that is disclosed in public forums becomes public information. You should exercise caution when deciding to disclose your personal information.
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